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what goes into every shirt
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<3 How it's made <3 (The journey your shirt has gone through before getting to you)
The shirt itself
THE BLANK I spent roughly a year and a couple hundred quid finding the right blank. I didn't want to sell merch, something you get for the design but then find out the T is a bad fit, ending up with it living sadly in the wardrobe. I wanted to sell something that could contend to be the best shirt you've ever owned. Bias aside, this is that for me. They're heavy weight 100% cotton, boxy fit w dropped shoulders, and a slight crop. It really is my favourite quality shirt I've owned, I hope it can be yours too.
HAND SCREEN PRINTED Every shirt is printed by hand, one at a time. The ink is pressed through a screen by me — not a machine, not a factory. One by one rather than mass produced by a robot.
HEAT PRESSED Each print is heat pressed to cure the ink properly and make sure it lasts. I've got one shirt from a drop few years back and the way it's aged is so nice. Alike vintage band shirts.
HAND-SEWN CUSTOM LABEL A custom label is sewn into every shirt carefully by hand. Not ironed on or not stuck in. It's a small thing, that takes too much time, but it really adds that extra attention to detail.
TRACKED POSTAGE & PACKAGING Fully tracked shipping straight to your door. Included in the price. (UK only)
The handmade difference
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EVERY STEP DONE BY A HUMAN HAND Designed, printed, pressed, labelled, photographed, packed and posted — all by the same pair of hands. (Who is only paying themselves minimum wage to try keep the shirt cost down)
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MADE WITH PEOPLE IN MIND The blank supplier pays their workers a living wage and sources sustainably. So you can wear this and I can make this guilt free.
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RUN OF 15 ONLY This is a limited drop — not a mass warehouse production to bring costs down. This also reduces any over producing.
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DISCOUNTED EARLY ACCESS The mailing list discount exists because I want to make the price a little more accessible to the people who genuinely want it. These discounts are the lowest I can go without hitting a price that is just breaking even. Costs include time spent designing, costs of the blanks, materials for printing, printing, heat pressing, sewing in the labels, quality control, photographing, sharing it to socials, packing and posting, and paying myself minimum wage for time spent doing. I could just go for cheaper materials/blanks, but I don't want to put something out there that I personally wouldn't wear.
I'm genuinely proud of these shirts. Every single one has been touched at every stage by human hands. I hope when it arrives you can feel that <3
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Handmade in the UK
15 units only